01 / ACQUISITION
Subscriber Acquisition
Introducing prospective readers to newspaper subscriptions through direct, one-on-one outreach.
Customer acquisition for the newspaper industry
Connecting newspapers with more readers.
Regional Marketing Associates helps publishers expand readership and strengthen audience engagement through personal, direct-to-consumer outreach.
Explore Our ServicesLet's ConnectWho we are
A people-first approach to audience growth.
Regional Marketing Associates is a customer acquisition company focused on helping newspapers connect with readers. We bring publications and potential subscribers together through face-to-face conversations and community-based sales efforts.
Our work combines field outreach, subscriber education, and a focus on creating meaningful connections between publications and the communities they serve.
Why direct outreach?
Personal conversations give prospective subscribers an opportunity to discover the publication, understand available offers, and ask questions before signing up.
For publishers, this provides another channel to reach readers beyond traditional advertising.
What we do
Audience growth through direct connection.
Flexible field-based programs built around the needs of participating publications and their markets.
02 / ENGAGEMENT
Reader Engagement
Helping consumers understand the news, digital access, and subscriber features available through participating publications.
03 / FIELD PROGRAMS
Community-Based Sales
Connecting with potential subscribers at approved retail locations, events, and through other direct-to-consumer channels.
Publications we serve
Working with respected regional newspapers.
Our current newspaper relationships include the following publications and affiliated newspapers.
The Baltimore Sun ↗Baltimore, MarylandAffiliated publications: The Capital (Capital Gazette) · Maryland Gazette · Carroll County Times · Howard County Times · Towson Times · The Aegis
The Morning Call ↗Allentown, Pennsylvania
The Frederick News-Post ↗Frederick, Maryland
Publication names are provided to describe current business relationships; Regional Marketing Associates is an independent company.
Join our team
Like meeting people? Explore field sales opportunities.
We're interested in motivated, personable individuals who enjoy connecting with others and introducing them to local news products.
Our field representatives work in direct-to-consumer settings, including approved retail and community outreach opportunities. Training and product information are provided.
Apply for Field SalesIndependent contractor opportunity · Commission-based compensation · No hourly wage. Earnings depend on qualifying sales.
What the role involves
- Meet and speak with prospective subscribers.
- Explain publication features and approved subscription offers.
- Help customers complete authorized subscription enrollment.
- Represent participating publications professionally.
Sales opportunities are direct-to-consumer. Representatives may not advertise subscription offers online or on social media.
Field sales opportunities
Apply to join Regional Marketing Associates.
Tell us a little about yourself and the type of field sales work that interests you. We'll review your information and reach out if there's a potential fit.
Quick application
Usually takes about 3 minutes. Please don't include Social Security numbers, birth dates, or financial information.
Get in touch
Let's grow your audience.
Whether you're a newspaper publisher exploring new subscriber acquisition channels or interested in joining our field sales team, we'd be glad to hear from you.
We plan to use one professional company email address for general inquiries and recruiting. Until the domain and mailbox are activated, please use the current email above. The application form becomes functional after deployment to Netlify with form notifications enabled.